For those who post four or five videos a week, accruing that much channel view time and subscribers shouldn’t be too difficult, based on the company’s findings. The rules are designed to restrict the number of those eligible for advertising on their channel. The change will result in competition among creators applying for monetization. Now those who don’t have the applicable subscriptions and viewed hours won’t be earning that extra penny. YouTube is a survival platform for the budding standup comedians.

Especially, the teenagers who were able to earn some extra income by showcasing their talent, they are not happy with this situation. After thoughtful consideration, we believe these are necessary compromises to protect our community.” Who is going to get affected?Ī larger level of younger community is going to get hampered because of this new rule. Any of the channels who no longer meet this threshold will be paid what they’ve already earned based on our AdSense policies. YouTube revealed recently in the blogpost, “Though these changes will affect a significant number of channels, 99% of those affected were making less than $100 per year in the last year, with 90% earning less than $2.50 in the last month. These higher standards will also help them prevent potentially inappropriate videos from monetizing which can hurt revenue for everyone. As per YouTube, this new threshold will allow them to significantly improve its ability to identify creators who contribute positively to the community and help drive more ad revenue to them (and away from bad actors). It is going to be harder for the small channels to reach up to the scale of monetization. This harsh change is going to put a lot of pressure on the new creators. This was without any specific requirement for annual viewing hours. Previously, the standard for joining YouTube’s Partner Program was 10,000 public views.

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